AISC Membership Brochure - Swimmer Integrated Marketing

AISC Membership Brochure

The American Institute of Steel Construction, formed in 1921, wanted to boost membership and update their image by communicating their relevance in today’s world. Swimmer branded and created a great new membership brochure targeted to structural steel producers, engineers and inspectors. The piece with its wrap-around cover and unusual metal “bolts” for binding added interest and allowed for customization.