Komatsu â Komatsu CARE Tier 4 Final
As Komatsu rolled out their Tier 4 Final engines to comply with EPA regulations they needed to coordinate a new strategy, branding and identity with the creative for the Tier 4 Interim engine version to educate buyers and highlight their industry-first maintenance program. To distinguish the final version we went green in our design and used an unusual z-card fold-out brochure to draw attention to the industry-leading maintenance program.
![](http://swimmerchicago.com/wp-content/uploads/2015/02/23P-Komatsu-Tier-4-construction-strategy-branding-design.png)